Hi, I’m
Antti Rauhala
Helsinki
Summary
A self-motivated and entrepreneurial-minded professional with diverse experience across multiple industries, I possess exceptional analytical, planning, and communication skills. I am solution-oriented, proactive, and detail-oriented with a strong eye for creative solutions. Additionally, I have had the opportunity to act in commercials, TV series, and YouTube videos.
Overview
14
years of professional experience
Work History
Investis Digital FinlandHelsinki
Digital Communications Manager
07.2016 - Current
Job overview
- Expertise in client service - Account management - Project management - Relationship management - Commercial support - IPO expert
- Managed multiple projects and tasks simultaneously while managing client expectations.
- Cultivated business partnerships to build lasting relationships with internal and external parties.
- Assessed projects against budgets and timelines, keeping team and assignments on task.
Rapala VMC Corp.Helsinki
Web Project Coordinator
2014 - 2015 (1 year)
Job overview
- I managed a digital marketing initiative for a prominent Rapala product, essentially relaunching it across 30+ countries. Working closely with a marketing agency and web design company, we developed various components for the project:
- Campaign concept and website, including SEO, SEM, and YouTube video
- Localized mobile application in multiple languages
- POS materials, presentations, and trade exhibition booth - I facilitated communication between departments, vendors, and clients to oversee project costs. Additionally, I evaluated, monitored, and provided regular progress reports on the work.
Crasman Oy
Marketing Copywriter
01.2014 - 12.2014
Job overview
- Edited and proofread copy for grammar, punctuation and spelling, rewriting for clarity and accuracy.
- Developed, optimized and copy-edited marketing content for consumer-facing websites.
- Created compelling and value-added content for blogs and social media properties.
- Developed quality and individualized content for websites with keyword-rich text and solid call to action statements.
- Liaised with clients to edit and modify copy to meet content expectations.
DNA Oy
Product Coordinator
01.2009 - 08.2012
Job overview
- Worked with sales teams to land customer wins in complex deals.
- Worked with engineers to improve user experience and confirm builds meet user specifications.
- Created prototypes and visual mockups by liaising and collaborating with designers.
- Conducted ongoing market research and competitive analysis to possess in-depth knowledge of markets, procedures and customers.
- Collaborated with marketing team and functional management to achieve business and marketing strategy objectives.
- Helped coordinate testing to verify quality and usability of new product features.
- Managed product demonstrations, testimonials and benchmarks for performance evaluation.
Sanoma Television Oy / WelhoHelsinki
Web Assistant
05.2014 - 09.2014
Job overview
- Maintained site appearance by developing and enforcing content and display standards.
- Communicated with marketing department about ad creation and website updates.
- Identified and resolved website glitches, server problems and incorrect formatting.
- Reviewed information and elements regularly on websites and pages for accuracy and functionality.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
Education
Google AdWords AcademyHelsinki
Digital Marketing, SEO and SEM
01.2014
Lahti University of Applied SciencesLahti, Finland
BBA from International Business Management
08.2002
Marketing InstituteHelsinki
from Copywriting And Company Communication
Skills
- Google Analytics
- Product and Service Specification
- Product Development Consultations
- Verbal and Written Communication
- Product Development
- Web Development
- SEO Strategy and Execution
- Social Media Strategy
- Online Presence Monitoring
- Social Media Campaigns
- Digital Marketing Strategy
- Project Management
- Corporate Communication
- Marketing and Advertising
Interests
In my free time, I enjoy doing sports like gym workouts, playing badminton, going jogging, and using gymnastics rings. I have also featured in numerous TV advertisements. Here's an example: a YouTube video for Vepsäläinen. I'm an avid reader with a keen interest in human consciousness, quantum physics, and meditation.
Languages
Finnish
First Language
English
Advanced
C1
Swedish
Intermediate
B1
Timeline
Digital Communications Manager
Investis Digital Finland
07.2016 - Current
Web Assistant
Sanoma Television Oy / Welho
05.2014 - 09.2014
Marketing Copywriter
Crasman Oy
01.2014 - 12.2014
Product Coordinator
DNA Oy
01.2009 - 08.2012
Web Project Coordinator
Rapala VMC Corp.
2014 - 2015 (1 year)
Google AdWords Academy
Digital Marketing, SEO and SEM
Lahti University of Applied Sciences
BBA from International Business Management
Marketing Institute
from Copywriting And Company Communication
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