Summary
Overview
Work History
Education
Skills
Languages
Professional training
Timeline
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Heini Enlund

Heini Enlund

Summary

Customer centric strategy and business transformation leader with 20 years of experience from multiple industries. Proven track-record in leading big transformations with success, and driving multiple strategy initiatives to enable profitable business growth.

Overview

19
19
years of professional experience

Work History

Head Of Business Growth and M&A

KONE Europe
07.2023
  • Develop and implement winning strategy for KONE Europe with the Europe Leadership Team
  • Ensure competitiveness and differentiation in a challenging market environment
  • Define M&A strategy and integration models to drive target growth through acquisitions.

Head of Volume Elevator Offering

KONE
10.2022 - 06.2023
  • Ensured competitiveness of volume elevator offering in Europe and Latin America
  • Driving business profitability improvement with Area Directors and Offering Managers by driving offering development to meet customer and market needs
  • Lead commercialization of new offering launch (NHC) and built comprehensive competitor insights operating models.

Head of Customer Experience

KONE
08.2018 - 09.2022
  • ~30% hit rate improvement and a significant increase in NPS by globally driving Customer Experience for New Equipment Business.
  • Improved profitability by successful development and implementation of Sales Transformation program including Early engagement and Lead Management practices.
  • Enhanced customer satisfaction by implementing innovative strategies in customer experience management.
  • Led a team of global CX professionals, driving future digital sales and delivery operations development.
  • Successfully deployed Asia Frontlines in Singapore and led various sales development programs.

Personal Banking Segments and Strategy

Nordea
09.2014 - 08.2018
  • Led several consumer experience improvement transformation programs
  • Key leader in an Agile (SAFe) operating model transformation for Nordea Personal Banking.
  • Enhanced customer satisfaction by proactively addressing and resolving banking concerns.
  • Led marketing strategy and marketing operating model development and deployment.

Head of Marketing Consulting, Strategy Consultant

Accenture
03.2008 - 09.2014
  • Led marketing consulting practice in management consulting
  • Led several big strategy and business transformation programs
  • Developed strategic initiatives for clients, leading to improved business performance and increased profitability.
  • B2B sales responsibility of a customer portfolio
  • Drove results in B2B and B2C business transformation in sales, customer service and marketing
  • Enabled significant efficiency gains and increased revenue for a global B2B company via sales strategy defining and implementing key sales development initiatives.

SAP consultant

Accenture
07.2004 - 02.2008
  • SAP development and deployment projects for large B2B and B2C companies in Finland, Germany and Austria.

Education

Master of Science - Business Administration

Helsinki School of Economics

Business Administration

Ecole Superieur De Commerce De Rennes
France

Business Administration

Umeå University
Sweden

Matamata College
New Zealand

Skills

  • Strategy
  • Business transformation
  • Marketing
  • Leadership
  • B2B sales
  • Agile (SAFe)

Languages

Finnish
Native or Bilingual
English
Full Professional
Swedish
Full Professional
French
Limited Working

Professional training

  • BCG Leadership Academy (KONE) - 2021
  • Talent Accelerator program (KONE), 2020-2021, 2022-2023
  • IMD – Winning with customers, KONE Leadership program, 2020
  • Women in Nordea-leadership program, 2015
  • Accenture Management Consulting University, Chicago US, 2011, 2012
  • · International Design Business Management Program, Aalto University, 2001-2003

Timeline

Head Of Business Growth and M&A

KONE Europe
07.2023

Head of Volume Elevator Offering

KONE
10.2022 - 06.2023

Head of Customer Experience

KONE
08.2018 - 09.2022

Personal Banking Segments and Strategy

Nordea
09.2014 - 08.2018

Head of Marketing Consulting, Strategy Consultant

Accenture
03.2008 - 09.2014

SAP consultant

Accenture
07.2004 - 02.2008

Master of Science - Business Administration

Helsinki School of Economics

Business Administration

Ecole Superieur De Commerce De Rennes

Business Administration

Umeå University

Matamata College

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Heini Enlund