Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Iina Artima-Kyrki

Iina Artima-Kyrki

Helsinki

Summary

Chief Editor, Innovator and Content Production Professional

Innovative, visionary, and people-oriented – that's how I would describe myself as a Chief Editor. I am an experienced expert in digital media, content production and leadership.

Currently I am responsible for Finland's largest magazine group (Apu-media, Image, and Mondo). Previously, I was in charge of Finland's largest women's lifestyle magazine (Me Naiset).

I am a passionate advocate for digitalization and believe in the new narrative forms and technological solutions it offers. I have successfully implemented these visions in various roles, developing significant digital content and editorial processes in collaboration with other top experts in Finland's leading afternoon newspaper. My content expertise spans a wide range of topics, from societal issues to lifestyle. Additionally, I have effectively led brand development initiatives.

I am familiar with effective collaboration with media and consumer sales. As a leader, I set an example by combining my strong professional expertise with effective people management. I have received positive feedback for my ability to inspire and continuously develop my work community. I have maintained my professional development through continuous education and training.

Overview

17
17
years of professional experience
1
1
Certification

Work History

Chief Editor (Apu-media, Image, and Mondo)

A-lehdet
08.2021 - Current

Comprehensive transformation of the organization, job roles, and content. Shifting from print-focused practices to a digital-first approach. Development and implementation of an application. Apu was recognized as the Audience Magazine of the Year, Image for the Cover of the Year, and Apu Juniori with a Special Edit Award, among other accolades.

Me Naiset Chief Editor

Sanoma Media Finland
09.2016 - 09.2021

As the Chief Editor of Me Naiset, I revamped the magazine and editorial workflows, increased digital content, and transformed the traditional women's magazine into a multifaceted women's discussion platform. Me Naiset was Finland's largest general interest magazine in terms of overall reach.

Menaiset.fi grew to become one of Finland's largest content sites, reaching over a million unique visitors weekly. The establishment of Me Naiset Radio took place in 2021.


Ilta-Sanomat Managing Editor: Digital Content

Sanoma Media Finland
09.2015 - 09.2016

In addition to overseeing digital content, I had responsibilities for visual editing, lifestyle content at Ilta-Sanomat, and print sales features. I also managed the social media strategy and execution for Ilta-Sanomat. Other tasks as Editor-in-Chief included developing editorial organization and enhancing visual elements on the website. I was a member of the Ilta-Sanomat editorial management and the Ilta-Sanomat executive team.


IS Managing Editor, Digital Content and Lifestyle

Sanoma Media Finland
11.2014 - 09.2015

I managed Ilta-Sanomat's digital content and its development, including overseeing the front page of iltasanomat.fi. In addition to content oversight, I was responsible for visual editing, lifestyle content at Ilta-Sanomat and print sales features.


IS Managing Editor, Lifestyle Weekend Edition

Sanoma Media Finland
11.2006 - 10.2013

Responsible for Ilta-Sanomat's entertainment section both in print and online. I also planned and implemented the redesign of two major weekend supplements.

5/2000-10/2006 Editor, News Editor, and Managerial Roles in Ilta-Sanomat's Entertainment Department and News Desk.


Education

No Degree - Sanoma Next Leadership Program

Aalto University Executive Education
Helsinki
04.2020

No Degree - Leadership Training

Poynter Institute in Florida
Florida
11.2016

No Degree - Sanoma Jump Training, A Leadership Program

Heko
Helsinki
05.2007

Master of Science - Faculty of Social Sciences

University of Helsinki
Helsinki
05.2000

Skills

  • Teamwork and Collaboration
  • Self-Directed
  • Analytical and Critical Thinking
  • Recordkeeping
  • Networking

Certification

Central Chamber of Commerce's Women Leaders Mentoring Program 2020-2021


Leadership Course in Sustainable Economic Policy, Sitra, August 31 - November 15, 2022


Member of the Advertising Ethics Council Jury 1/2019-12/2021


Member for the Grand Journalism Prize 2022 - ongoing

Timeline

Chief Editor (Apu-media, Image, and Mondo)

A-lehdet
08.2021 - Current

Me Naiset Chief Editor

Sanoma Media Finland
09.2016 - 09.2021

Ilta-Sanomat Managing Editor: Digital Content

Sanoma Media Finland
09.2015 - 09.2016

IS Managing Editor, Digital Content and Lifestyle

Sanoma Media Finland
11.2014 - 09.2015

IS Managing Editor, Lifestyle Weekend Edition

Sanoma Media Finland
11.2006 - 10.2013

No Degree - Sanoma Next Leadership Program

Aalto University Executive Education

No Degree - Leadership Training

Poynter Institute in Florida

No Degree - Sanoma Jump Training, A Leadership Program

Heko

Master of Science - Faculty of Social Sciences

University of Helsinki
Iina Artima-Kyrki