Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Personal Information
Hobbies and Interests
Timeline
Generic
LUBOVA ZUGARU

LUBOVA ZUGARU

Swieqi

Summary

I am highly motivated and driven Senior Account Manager/Sales with 10 years' experience in Igaming. Confident, tenacious with a proven track record of first-class account handling and client satisfaction. Always on task with an ability to identify key business strategies and implement account direction positively.

Overview

8
8
years of professional experience

Work History

SENIOR ACCOUNT MANAGER

Booming Games
01.2021 - Current

● Through proactive measures maximize the result from each client’s casino operation;
● Keep close track of clients’ performance and take proactive measures in the event of deviations
from expected fall-out and growth of the licensees’ casino operations;
● Identify any new business opportunities within the accounts and offer additional products and
services as appropriate;
● Plan every game release in advance to ensure that new games are deployed immediately to clients
under her own portfolio
● Make sure that every game released is working flawlessly and report any technical issues which might have risen;
● Organize promotional campaigns together with your clients in a way as to achieve long-term ROI
● Meet your clients on a regular basis in order to help improve relationships
● Collect market intelligence and feed it back as appropriate
● Participate in major exhibitions, conferences, and seminars on a global basis where necessary
● Assist the Head of Account Management with Account Management tasks that may arise from time to time.
● B2B Sales

SENIOR ACCOUNT MANAGER

Betsoft
04.2019 - 10.2020
  • Own and understand the assigned customers and assigned markets, including and not limited to competitors, industry trends, localized product and marketing needs to incorporate into commercial business case(s) highlighting the commercial ROI,
  • Drive, Support and proactively propose localized opportunities to increase market share via the commercial team.
  • Implement and manage targeted promotional activities and ROI measurement.
  • Collaborate with existing commercial team members to drive and advise on market deliverable's/movements and support existing and/or new partnerships discussions with follow ups as required
  • Translate the business objectives into market-level opportunities and objectives with commercial KPI goals to maximize market performance.
  • Own and support the delivery of products in collaboration with the existing commercial team and support internal/external customer discussions where necessary.
  • Build and maintain strong, long-lasting customer relationships, Act as the main point of contact and develop a trusted advisor relationship with your assigned key customers and their key stakeholders.
  • Monitored industry trends to provide informed recommendations on new products or services that could benefit clients'' businesses.
  • Be responsible for meeting or exceeding the agreed targets, goals and objectives as aligned to the company's strategic plan.
  • Continuously measure the performance of the Accounts in charge of and take immediate action as necessary to rectify deviations to agreed targets, goals and objectives

SENIOR ACCOUNT/SALES MANAGER

SiGMA
11.2018 - 04.2019
  • Achieve growth and hit sales targets by successfully managing the sales process.
  • Generate own leads as well as converting inbound enquiries, Design and implement a sales plan that expands the company's customer base and ensures its strong presence.
  • Prepare and deliver appropriate presentations on products.
  • Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs.
  • Present sales, revenue and expenses reports and realistic forecasts to the management team.
  • Managed revenue models, process flows, operations support and customer engagement strategies.
  • Negotiated contracts with clients, securing long-term business relationships and fostering growth opportunities.
  • Identify emerging markets and market shifts while being fully aware of new products and competition status.
  • Be prepared to travel overseas to exhibitions and conferences, Up sell and cross-sell to clients to maximise profit.
  • Gather feedback from customers or prospects and share with internal teams, Set up meetings with potential clients and listen to their business needs.

FRAUD AND PAYMENT ANALYST

Betsson Group
04.2017 - 11.2018
  • Processing payments for Betsson group players in time.
  • Spotting any fraudulent and unusual activity on accounts.
  • Prevention of Money Laundering - Requesting documentation to prove the identity of the client and/or the origin of the deposited funds.
  • Payment checks and payment processing.
  • Credit card verification's.
  • Prevention of bonus abuse.
  • Memorizing and looking for new fraudulent patterns (CC fraud, BA, Bank Fraud, Phishing, AML etc.)
  • Approving and processing player withdrawals across different brands and regulated markets.
  • Cooperation with other teams in Payments department.
  • Deliver best customer experience

PERFORMANCE AND GAME LEADING INSTRUCTOR

Evolution Gaming
12.2015 - 01.2017
  • Teaching game knowledge on Blackjack, Roulette, Immersive Roulette, Casino Hold'em, Three Card Poker, Baccarat and Baccarat Pro.
  • Instructing dealing technique on live tables Scheduling training programs,
  • Evaluation and Assessment.
  • Administrative duties involving Microsoft Office programs and Presentations, Workshop Leading.
  • Optimized learning plans based on student performance and feedback.

Education

Humanities/Humanistic Studies -

Riga Secondary School No. 75
05.2009

Skills

  • Leadership
  • Management
  • Cross-Sale; Up-Sale
  • Administrative Duties
  • Time-Management Skills
  • Problem-Solving Skills
  • Communication Skills
  • Account Management Strategy
  • B2B Sales
  • Self-Motivation
  • Events Planning
  • Negotiation

Accomplishments

  • Arranging Igaming related events
  • Reaching company's KPI's 100% +
  • Targets by increasing invoice by 20% quarterly
  • Personalized marketing plan for every client.
  • Writing workshops and their consumption
  • Leading "Focus groups"

Languages

RUSSIAN
Proficient
C2
LATVIAN
Proficient
C2
ENGLISH
Advanced
C1

Personal Information

  • Date of Birth: 07/31/90
  • Nationality: Latvian

Hobbies and Interests

  • Voluntary Work
  • Japanese and Anime culture
  • Reading
  • Sci-Fi, Psychological, and Non-Fictitious books are all in my interest. During my free time, I also write short stories to broaden my imagination and creativity
  • Leisure Activities
  • Historical places are my choice when it comes to leisure activities.

Timeline

SENIOR ACCOUNT MANAGER

Booming Games
01.2021 - Current

SENIOR ACCOUNT MANAGER

Betsoft
04.2019 - 10.2020

SENIOR ACCOUNT/SALES MANAGER

SiGMA
11.2018 - 04.2019

FRAUD AND PAYMENT ANALYST

Betsson Group
04.2017 - 11.2018

PERFORMANCE AND GAME LEADING INSTRUCTOR

Evolution Gaming
12.2015 - 01.2017

Humanities/Humanistic Studies -

Riga Secondary School No. 75
LUBOVA ZUGARU