Madusanka Ranasinghe
Helsinki
Summary
Results-oriented professional with extensive experience in direct sales and marketing operations. Skilled in building long-term client relationships, adapting to digital solutions, and leading teams to exceed sales targets. Committed to ensuring customer satisfaction and driving business growth.
Overview
17
17
years of professional experience
Work History
Direct Sales Manager
Smart IDEAS (PVT) Ltd
08.2017 - 09.2022
- Led and motivated sales teams to achieve set targets.
- Recruited, trained, and supervised staff to improve performance.
- Monitoring and maintaining healthy sales funnel forecast for upcoming closable leads.
- Built and maintained long-term client relationships.
- Developed digital solutions during COVID-19 to enhance customer service.
Marketing Operations Manager
RJM Energy Solutions Ltd.
01.2011 - 05.2013
- Company Overview: UK
- Supervised direct sales teams promoting energy-saving solutions.
- Coordinated with partner companies and agencies to increase market share.
- Organized staff training sessions and monitored team performance.
- Ensured customer satisfaction through quality service and feedback monitoring.
- UK
Senior Sales Executive
Cell City Lanka (Pvt) Ltd & The Phone Company (Pvt) Ltd
01.2006 - 05.2010
- Direct selling of mobile products and services.
- Achieved consistent sales targets in competitive markets.
- Reported on customer trends and promoted brand awareness.
Education
Master of Arts - Marketing & Innovation
Anglia Ruskin University
UKPostgraduate Diploma - Business & Marketing Strategy
Association of Business Practitioners (ABP)
UKDiploma - Business Management
The Association of Business Executives (ABE)
UKCertificate - Marketing
SLIM
Sri LankaSkills
- Team leadership & staff supervising
- Customer relationship management
- Customer service excellence
- Sales training & performance coaching
- Business development
- Strategic planning & target achievement
- Computer literacy (MS Office, CRM tools)
- Effective communication
- Customer engagement
- Software feature demonstrations
Accomplishments
- Runner-up, Best Direct Sales Person (All Island) – Dialog Telekom PLC, 2007
- Award Winner, Exceptional Sales Volumes (All Island) – Dialog Telekom PLC, 2009
- Increased company sales by 40% – RJM Energy Solutions, 2011–2013
- Shortlisted for SLT 01 Awards – Digital Innovation, 2016
References
Available upon request.
Languages
- English, Fluent
- Sinhala, Native
- Finnish, Basic (improving)
Timeline
Direct Sales Manager
Smart IDEAS (PVT) Ltd
08.2017 - 09.2022
Marketing Operations Manager
RJM Energy Solutions Ltd.
01.2011 - 05.2013
Senior Sales Executive
Cell City Lanka (Pvt) Ltd & The Phone Company (Pvt) Ltd
01.2006 - 05.2010
Master of Arts - Marketing & Innovation
Anglia Ruskin University
Postgraduate Diploma - Business & Marketing Strategy
Association of Business Practitioners (ABP)
Diploma - Business Management
The Association of Business Executives (ABE)
Certificate - Marketing
SLIM
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