Rudy Jurg
Summary
Excellent communicator who is good team player and enjoys meeting people. Driving hard for success to deliver the best possible solutions for customers whilst keeping a close eye on the bottom line. Over 35 years active in marine industry with broad knowledge of sales, marketing, design, engineering, composite materials, tooling and processing. Focused Sales Manager committed to motivating others and offering extensive knowledge penetrating new territories and promoting product lines. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Determined individual with background in establishing and nurturing lucrative partnerships.
Overview
35
35
years of professional experience
3
3
years of post-secondary education
Work History
Sales Manager
Rondal BV
Vollenhove, Netherlands
09.2021 - 01.2024
- Responsible for the international superyacht market with Rondal products across different product groups, such as Sailing Systems, Composite Specials, Hatches, Windbreaks, and Mooring Winches
- Primary contact with stakeholders (architects, owner's representatives, and yards)
- Visit and participate in relevant trade fairs in the Netherlands and globally
- Visit key accounts in Finland, Netherlands, Italy and Spain
- Assess requests for technical and commercial feasibility, make calculations, prepare quotations with specifications, and ensure the commercial completion of sales processes
- As part of this process obtain quotations and negotiate quotations for key components such as furlers, running and standing rigging & hydraulics
- Partner for customers and colleagues to determine technical applicability and solutions
- Once commercially completed ensure a smooth transfer of sales to the project team
- Successful lead generation from nothing when started to highest number recorded
- Manage 2 full time Sales Engineers plus several apprentices who conducted research on various sales related subjects
- Management Team member (health & safety, staff, capacity, quality, finance, investments budgets) Lead sales meetings and update sales record data base
- Submit monthly and annual budget forecasts
- Work closely with the marketing team writing of newsletters and social media stories
- Conduct interviews with maritime press Assess market viability for WASP (wind assisted ship propulsion) aimed at leisure and commercial vessels
- Introduced and sold Rondal captive winches for mooring of large superyachts
- Previously only used for sail handling
- Reintroduced composites and aluminum hatches to the market
- 2023 sales 280K 2024 forecasted 800K
- Coordinated AeroWing nomination for JEC Innovation Award 2023
- Founding member Defense Composite Group (DCG) – with 3 other partner companies successfully qualified Rondal with several large defense contractors such as Damen Naval, TKMS, Saab Kockums & Naval Group.
- Identified and pushed for savings in purchase of composites & standing rigging generating a cost saving of 1.3mln for project Royal Huisman project 410
- Sales turnover increase from 15mln (2021) to 21mln 2023
- Forecast 23mln 2024.
- Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
- Assisted in recruiting top talent for the sales team, contributing to a high-performing work environment.
- Overcame objections from potential clients by addressing concerns effectively and offering customized solutions based on their unique needs.
- Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
Regional Sales Manager
GURIT UK Ltd
Newport, Isle Of Wight, United Kingdom
03.2003 - 08.2021
- Manage technical sales to America's Cup teams, Volvo 65, Open 60's and various other racing classes and high-performance race boats
- Very active in superyachts, commercial vessels and patrol boats
- Helped to create a world leading market position
- Sales & Technical Support of several leading one-off & production boatyards and spar makers
- Key role is the introduction and sale of new or improved laminating technologies, adhesives and foam cores
- Successfully build confidence through product recommendations and many years of composite expertise
- Exceptionally loyal customer base
- Lead development into industrial components, architectural structures with fire retardant resins and prepregs
- Key supplier of composite materials for Apple Stores, Steve Jobs Theater, Makkah Clock Tower and Haramain High Speed railway roof structures Support and development of distributor network in, Middle East, South Africa, Italy, Scandinavia and Benelux
- In past also established distribution networks in France, Spain and South America
- Established, grown and managed the company's largest distributors
- Developed and drove training events for existing and prospective customers resulting in product awareness and customer retention
- Scoping of new markets & territories
- Built a strategy and turned it into commercial success
- Actively work with Marketing Department creating brand, process and customer awareness through case studies, joint presentations, social media
- Organize concurrent design meetings with designers, structural engineers, technical support and customer and other suppliers find best solution and construction process
- Found a market and helped with development of FR product range for architectural structures
- Participant of various international marine trade & composite shows and networking events including public presentations
- Through extensive travel to over 35 countries on behalf the business culturally and religiously aware of local customs and practices in different parts of the world
- Part of consortium winning 2015 JEC Innovation Award for Lightweight Bucket for Construction Work and 2019 IBI METS Trade Winner Collaborative Solution between Superyacht Builder and Supply Chain Partners
- Monthly submission of forecasts, area and visit reports
- Advise Product Management of competitor products & pricing, market analysis and needs
- Work closely with Technical Support, Research & Development and Customer Support delivering best service and product
- Annual sales between 9-17mln Euros per annum from a wide client base
- Value varies due to territorial allocations and projects.
- Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
- Ensured customer satisfaction by addressing inquiries promptly, resolving issues, and providing exceptional service.
- Cultivated strong partnerships with distributors and retailers to increase product visibility and drive sales volume.
- Implemented innovative sales strategies that successfully penetrated new markets, boosting regional brand recognition.
- Analyzed competitor offerings to devise targeted sales pitches, effectively differentiating our products from competitors in the marketplace.
- Consistently exceeded annual territory revenue goals by prioritizing high potential accounts and executing customized action plans.
- Enhanced overall customer experience by conducting regular account reviews, ensuring alignment with client objectives and company offerings.
- Managed a diverse portfolio of accounts across multiple industries to ensure consistent revenue generation within the region''s jurisdiction.
- Developed and maintained positive relationships with clients in assigned sales territories.
- Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.
- Conducted product demonstrations and presentations to potential clients to capture more sales.
- Finalized sales contracts with high-value customers.
- Executed successful promotional events and trade shows.
- Directed sales support staff in administrative tasks to help sales reps close deals.
Owner
Vectis Marine Consultancy & Services
Cowes, Isle Of Wight
07.2001 - 02.2003
- Project management refit & repairs of sailing yacht Swan 57 ‘Yellowdrama’.
- Set up production and building of a Corby 33ft racing yacht.
- Project coordination of 38’ custom blue water cruising yacht
- Racing & delivery crew on 12M classic American flagged yacht ‘Onawa’
- Attend various regattas as crew boss/tactician/skipper/trimmer/foredeck in Europe. As part of crew won various National and European titles.
Sales and Project Manager
CARBOSPARS LTD.
01.1998 - 06.2001
- Manage worldwide technical sales
- Project co-ordination with high profile private customers, boatyards and agents
- Full budgetary control for each project
- Organizing, building up and attending of national and international boat shows
- Implement and manage marketing strategies
- After sales assistance and customer care
- Winner MacRobert Award for AeroRig unstayed rig
- Winner DAME Award
- Sales approx € 1,800,000 per annum.
- Established effective communication among team members for enhanced collaboration and successful project completion.
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
- Collaborated closely with senior management to align project objectives with strategic company initiatives, ensuring that efforts contributed to overall business growth.
- Managed projects from procurement to commission.
Chandlery and Yacht Brokerage Manager
EDGE OF WORLD
01.1997 - 12.1997
- Sales Manager, stock control and purchase of products
- Sale of new and brokerage yachts.
First Mate and Watch Leader
60' Sailing Yacht ‘OCEAN VENTURE'
09.1996 - 12.1996
- Sailed from Australia to Singapore, via Indonesia
- In charge of safe running of yacht, watch keeping, navigation, maintenance and housekeeping.
- Enhanced vessel safety by conducting regular inspections and maintenance of all onboard equipment.
- Managed inventory levels on board, ensuring adequate supplies for voyages while minimizing waste and unnecessary expenses.
- Ensured safe navigation through various types of waterways using advanced technical knowledge in chart reading.
- Conducted thorough pre-voyage checks to ensure ship''s seaworthiness, leading to increased confidence in vessel performance.
- Addressed guest needs, questions, or concerns to create optimum experience onboard.
Operational Sales & Commissioning Assistant
OPAL MARINE LTD.
Hayling Island, United Kingdom
09.1993 - 01.1996
- Demonstration sales and customer care
- Commissioning and handover of yachts
- Building up of boat shows and form part of the sales team.
- Contributed to a positive work environment with strong interpersonal skills and proactive teamwork attitude.
- Greeted guests in with friendliness and professionalism.
- Worked closely with management to provide effective assistance for specific aspects of business operations.
Sailing Instructor
‘t GARIJP
Goingarijp, The Netherlands
03.1989 - 06.1993
- Taught one week sailing courses at all levels
- Became Group Leader in 1990 and in charge of safe and efficient running of a comprehensive sailing program.
- Enhanced student learning by incorporating hands-on sailing activities and real-life scenarios into lessons.
- Collaborated with fellow instructors to develop improved teaching methods for increased student retention and success rates.
- Conducted comprehensive safety lectures, ensuring all students were well-prepared for potential hazards on the water.
- Implemented innovative teaching techniques, resulting in heightened student engagement and satisfaction levels.
- Provided personalized feedback to students, enabling them to improve their sailing skills and achieve personal goals.
- Conducted regular equipment inspections, guaranteeing optimal functionality for safe and efficient training sessions.
- Coordinated team-building exercises for students, strengthening teamwork skills essential for success in group sailing activities.
- Established rapport with diverse groups of learners by adapting instructional strategies to suit individual needs.
- Continuously updated personal knowledge of sailing practices, attending professional development workshops as needed to ensure top-quality instruction.
- Led skill assessments for new students, accurately placing them into appropriate training levels based on demonstrated abilities and knowledge gaps.
- Completed pre- and post-season maintenance on boats and equipment.
- Documented daily class attendance, performance, weather and other key details.
Education
Ba (Hons) Maritime Leisure Management -
Southampton Institute, Warsash Campus
Hampshire, United Kingdom 09.1993 - 08.1996
HAVO/MBO -
Abstede College
Utrecht, the Netherlands12.1993
Skills
- Fluent in Dutch, English and elementary knowledge of German
- Certificate in Negotiation in Letter of Credit
- Certificate in Small Craft Surveying
- RYA/DoT Yachtmaster Offshore
- Dutch Keelboat Instructors Certificate ZI-A
- Gurit Sales Academy
- Clean driving license
- Client Relationship Management
- Territory Sales Management
- Market Research
- Account Management
- Lead Generation
- New Business Development
- Positive and Upbeat
- CRM Software
- Marketing Strategy
- Consultative Sales
- Extensive Personal Network
- Product Knowledge
- Market Intelligence
- New Hire Onboarding
- Brand Development
Personal Information
- Date of Birth: 01/19/72
- Nationality: Dutch
- Marital Status: In relationship
Hobbies and Interests
- (Ice) Sailing (cruising and racing)
- Skating
- Cross country skiing
- Canoeing
- Cycling
- Travel
- Photography
- DIY
- World Champion in Nautor Swan Class and International 8M Class (Neptune Trophy). Various other National and European titles in sailing.
- Owner of motor trawler, Dragon and DN ice boat.
Volunteer Experience
- 2004-2014 Illusion Class Secretary – rule writing, press rapports, loaner boats day to day running of class – local class grew from 25 to 50 boats
- 2015 – 2019 - Finnish Dragon Class Sectary – part of organizing committee very successful 2018 Dragon Gold Cup in which 60 teams participated
- 2016 – Present METS Approval Committee member – One of 3 members who approve new or existing companies to exhibit at this world leading maritime exhibition.
Timeline
Sales Manager
Rondal BV
09.2021 - 01.2024
Regional Sales Manager
GURIT UK Ltd
03.2003 - 08.2021
Owner
Vectis Marine Consultancy & Services
07.2001 - 02.2003
Sales and Project Manager
CARBOSPARS LTD.
01.1998 - 06.2001
Chandlery and Yacht Brokerage Manager
EDGE OF WORLD
01.1997 - 12.1997
First Mate and Watch Leader
60' Sailing Yacht ‘OCEAN VENTURE'
09.1996 - 12.1996
Operational Sales & Commissioning Assistant
OPAL MARINE LTD.
09.1993 - 01.1996
Ba (Hons) Maritime Leisure Management -
Southampton Institute, Warsash Campus
09.1993 - 08.1996
Sailing Instructor
‘t GARIJP
03.1989 - 06.1993
HAVO/MBO -
Abstede College