Summary
Overview
Work History
Education
Skills
Websites
Affiliations
Languages
Recommendation
Timeline
Additional Information
Generic

Samuli Kivimaki

SEINÄJOKI

Summary

A globally-minded individual with a diverse background, I've had the privilege of living in Kenya, Uganda and Thailand throughout my life.


Im 46- year old. Father for three children and husband.


Entrepreneurially-minded professional with a proven track record of transforming challenges into opportunities. Leveraging a dynamic blend of creativity, strategic vision, and resilience, I excel in fast-paced environments where innovation is key.


I've consistently initiated and executed forward-thinking initiatives, driving business growth and market expansion. A natural leader and collaborator, I thrive on cultivating high-performing teams and fostering a culture of innovation and accountability. Committed to continuous improvement and unafraid to take calculated risks,


I am passionate about pushing boundaries, seizing opportunities, and delivering tangible results that make a lasting impact.



Ability to communicate effectively and build relationships with people from diverse backgrounds. Analytical problem-solver with leading and motivating, as well as excellent customer relations aptitude and relationship-building skills.


Proficient in using independent decision-making skills and sound judgment to positively impact success.


Motivational Golf Instructor dedicated to promoting self-confidence and basic knowledge of game in fun, safe environment.

Friendly and patient professional with 10 years of experience instructing private and group lessons to improve game performance.

Recognized for organizing and managing events.


Inspiring Coach bringing extensive experience guiding and mentoring athletes to reach optimum potential.

Overview

20
20
years of professional experience

Work History

Director of Golf Instruction

Ruuhikoskigolf (Designed By Robert Trent Jones II)
2019.03 - Current
  • Providing golf lessons and coaching to players of all skill levels, helping them improve their swing mechanics, putting techniques, course management, and overall performance.
  • Greencard for golf. Founder of Start Golf concept. Tailored courses for beginners. Have issued over 700 greencards for an license ( Greencard) to play Golf in Finland. 75% of greencard recipients have kept on playing golf after 2 years. Survey reveals that 97% of all participants give courses held by me an excellent review.
  • Cultivated strong relationships with customers to build loyalty and repeat business. 90% of my Individual one-on-one lesson customers are repeat customers. Enhanced player performance by implementing personalized golf instruction plans tailored to individual needs. National and International level.


  • Developed comprehensive training programs for junior golfers, resulting in improved skillsets and tournament successes. National Champions and International Team members.


  • Established a positive learning environment by fostering strong relationships with students and their families, boosting overall satisfaction rates.
  • Coordinated seasonal clinics targeting specific aspects of golf performance, such as short game techniques and mental strategies.
  • Facilitated professional development opportunities for fellow instructors, leading to increased knowledge sharing and instructional quality improvement. For instance AIM point clinics held during summer season.

Head of Operations ( Co-founder and Owner)

Golftakomo Oy (Golf Indoor Facility)
2021.11 - Current
  • Co-founder and shareholder. Elegant Golf Indoor facility.
  • Brand Designer. Logo design and interior design work.
  • Collaborated with contractors, architects, engineers, and public agencies to complete projects within timeline limitations and budget constraints.
  • Developed and implemented marketing strategies to increase customer engagement and drive revenue. Used social media influencers to attract more interest for our social media accounts.
  • Cutting-edge practice facilities with virtual Trackman simulators and Zen Greenstage putting zone ( 450 000 EUR total investment)
  • Coordinated seasonal clinics targeting specific aspects of golf performance. Event Management. Leading Finnish Golf player Mikko Ilonen Clinic weekend.
  • Strengthened online presence by creating engaging social media content and managing multiple platforms.
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements. Video Contents made with high guality standards to attract more vibrant coverage in social media platforms.


Managing Director- Founder

Octoled Solutions Oy
2010.04 - 2019.02
  • Founder.
  • Facilitated assembly line for OCTOLED LED-screens with global vendors, manufacturers and subcontractors from USA, China, Germany and Finland.
  • Introduced alternative LED-screen solutions for customers. High Definition conference screens and Sports Arena perimeter led screens. Largest Indoor fixed LED screen in Finland (2014) Esport.
  • Created engaging content optimized for specific platforms and intended audience and surroundings. Content created by Adobe Premiere, Finalcut, Motion software.
  • Developed recruiting strategies to identify qualified candidates and build network. 2014 we had 6 permanent employees and revenue rose +250% to 890 000 EUR
  • Delivered comprehensive digital hardware and software solutions for B-to-B customers. LED Digital Billboard advertising solution with SaaS cloud-based software delivery model where software applications are hosted remotely by provider and made available for users manage digital content over internet through cloud delivery model
  • Implementation of digital leaderboard solution for golf tournaments. Multiple LED-screens on site for European Championships, European Challenge Tour and European Senior Tour events.
  • Sale of OCTOLED Led-screen solutions business to Fisplay Oy in 2019. Software company. Made strategic plans and consultant work on how to sell and market digital signage products. Ever since Fisplay has grown from 250K revenue to 1.3 million company.
  • Delivered outstanding service to clients to maintain and extend relationship for future business opportunities.


CEO - Founder

Threesixteen Solutions Oy
2004.01 - Current
  • CEO - Founder of 316 apparel and lifestyle Brand.
  • Created and designed apparel.
  • Utilized Adobe Creative Suite and Corel Draw to develop creative designs.
  • Collaborated with global textile manufacturers in China, Pakistan, Bangladesh, Thailand, Ethiopia to bring designs to life and meet target market needs.
  • Maximized brand exposure with creative partnerships between complementary businesses to create co-branded campaigns or cross promotions. Working with sports celebrity and influencers.
  • Manufacturing in Thailand. Moved to Bangkok, Thailand in 2005. Monitoring closely on manufacturing procedures and tie long lasting relationships with apparel manufacturers in Southeast Asia region.
  • Developed strong relationships with key suppliers, fostering collaboration and mutual trust.
  • Developed and maintained relationships with key suppliers for smooth communication and to meet required expectations.
  • Negotiated contracts with suppliers to obtain favorable terms and pricing.
  • Created and maintained portfolio of qualified vendors to expand options. Offered consultancy and experience to other lifestyle brands. Graphic Design work for well known Finnish brands. Pro bono design work for charity events etc.

Education

Golf Teacher (PGA) - Vocational Examination

Finnish Golf Union
Helsinki, Finland
03.2025

Golf Instructor LEVEL 1-3 -

Finnish Golf Union
Helsinki
2003

No Degree - Sports Studies

Trackman University
Trackman

Sports Trainer - Sports Studies

Eerikkila Sports Institute
Eerikkilä, Finland
02.2015

Associate of Applied Science - Social Studies Teacher Education

Seinajoki University of Applied Science
Seinäjoki, Finland
10.2002

Associate of Applied Science - Social Work

Metropolia
Vantaa
11.1998

College Prep-Diploma -

Rifta Valley Academy
Kijabe, Kenya
07.1996

Skills

  • Customer Relations
  • Adaptive Golf Instruction
  • Product Development
  • Social Media and Promotions
  • Business Forecasting
  • Strong Communication Skills
  • Creativity and Flexibility

Affiliations

  • Southern Österbothnia Golf Club (Ruuhikoskigolf)
  • Golftakomo Oy / Partner
  • Finnish Coaches Association / Member
  • SPV Floorball Club / Member

Languages

Finnish
Native language
English
Advanced
C1
Thai
Elementary
A2
Swahili
Elementary
A2
Swedish
Intermediate
B1

Recommendation

Dear

I am writing to wholeheartedly recommend Samuli Kivimäki for his exceptional contributions as a golf instructor and Head of the EPG Ry. Coaching and Competition Committee. Having had the privilege of closely working with Samuli, I can attest to his outstanding qualities and unwavering dedication to his craft.

Samuli possesses a warm-hearted demeanor and a natural ability to connect with individuals of all backgrounds. His genuine passion for customer care shines through in every interaction, fostering a welcoming and supportive environment for golfers of all levels. His commitment to excellence is evident in his tireless work ethic, as he consistently goes above and beyond to ensure the satisfaction and progress of his students.

One of Samuli's most remarkable attributes is his ability to influence newcomers to the sport of golf, regardless of their prior athletic background. Through his patient guidance and infectious enthusiasm, he has inspired countless individuals to embrace the game and realize their full potential on the course.

Furthermore, Samuli serves as a role model for youth within our community, exemplifying high moral values and integrity in all aspects of his work. His leadership within the EPG Ry. (etelä-pohjanmaan Golf Ry.) Coaching and Competition Committee has been instrumental in shaping the development and success of young golfers, instilling in them a strong sense of sportsmanship and dedication.

In conclusion, I wholeheartedly endorse Samuli Kivimäki for any endeavor he pursues within the realm of golf instruction and sports management. His passion, professionalism, and

positive impact make him a truly invaluable asset to any organization or club. I have no doubt that he will continue to excel and inspire others in all his future endeavors.

Please feel free to contact me if you require any further information or clarification regarding Samuli's qualifications and contributions.

Warm regards,

Antti Peltoniemi

Timeline

Head of Operations ( Co-founder and Owner)

Golftakomo Oy (Golf Indoor Facility)
2021.11 - Current

Director of Golf Instruction

Ruuhikoskigolf (Designed By Robert Trent Jones II)
2019.03 - Current

Managing Director- Founder

Octoled Solutions Oy
2010.04 - 2019.02

CEO - Founder

Threesixteen Solutions Oy
2004.01 - Current

Golf Teacher (PGA) - Vocational Examination

Finnish Golf Union

Golf Instructor LEVEL 1-3 -

Finnish Golf Union

No Degree - Sports Studies

Trackman University

Sports Trainer - Sports Studies

Eerikkila Sports Institute

Associate of Applied Science - Social Studies Teacher Education

Seinajoki University of Applied Science

Associate of Applied Science - Social Work

Metropolia

College Prep-Diploma -

Rifta Valley Academy

Additional Information

Accomplished amateur golfer with over a decade of competitive experience at both national and international levels, boasting a +1.2 Handicap.

Participated in prestigious National Championships across diverse locations such as Thailand, Kenya, Uganda, and Finland. The best result being U18 Uganda Champion and 2nd in Uganda Strokeplay Championship .

Several National and regional Victories in Finland. 2020 played in National Open Championships ( for amateurs and professionals) where i was the oldest player to make the CUT.

Transitioned into a Teaching Professional role in 2019, leveraging my wealth of on-course expertise to mentor aspiring golfers. Notable highlights include training former women's world number one player, Ariya Jutanugarn, and her sister Moriya during their formative years in Bangkok, Thailand.

Additionally, they had the privilege of competing in the Finnair Open LET event in Finland. I arranged their expenses and managed their stay during the competition.

Passionate about sports with a keen interest in orchestrating dynamic and memorable experiences for athletes, spectators, etc.. Committed to delivering exceptional results while embracing the fast-paced and exhilarating nature of the sports industry.

Samuli Kivimaki