Yemeskabeba Gessesse
Marketing cloud Administrator
Espoo
Summary
Detail-oriented team player with strong research, troubleshooting, and problem-solving skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
2
2
years of professional experience
3
3
Certification
Work History
Marketing Cloud Administrator
Multitude
01.2023 - Current
- Served as marketing subject matter expert and point of contact for issues and programs related to Salesforce Marketing Cloud.
- Designed and implemented Salesforce Marketing Cloud solutions using marketing cloud tools.
- Assisted users with error troubleshooting and support for Salesforce Marketing cloud platform.
- Leveraged automation to improve process and productivity
- Managed procedures , implementation, tracking and measurement of marketing campaigns within marketing cloud.
- Implemented account configuration including business unit structure, permissions and security
- Created over 50 landing pages
- Developed Salesforce Marketing cloud journey builder custom activities
- Train colleagues on how to use advanced application functionality to allow for self-service.
- Demonstrated respect, friendliness and willingness to help wherever needed.
Salesforce Administrator
Multitude
12.2021 - 01.2023
- Performed over 20 email template preparation for campaigns in Salesforce Marketing cloud
- Created Email footers and headers in Salesforce Marketing cloud
- Documentation
- Established opt-out methods for Infobip SMS campaigns using Landing pages created in Salesforce Marketing cloud
- Performed journey creation and updating for campaigns in marketing cloud.
- Updated and also created automations with SQL query and other automation activities.
Education
Bachelor Of Engineering - Information Technology
Vaasa University of Applied Sciences
Vaasa, Finland06.2019
Skills
- Salesforce Marketing cloud administration
- Marketing automation using salesforce Marketing cloud tools
- Landing page creation
- AMPscript
- Practical knowledge of HTML/CSS
- Using SQL to create segments
- Server side JavaScript(SSJS)
- Problem solving skills
- Troubleshooting
Certification
Salesforce Administrator
Salesforce Marketing cloud administrator
Salesforce Marketing Cloud Email Specialist
Timeline
Marketing Cloud Administrator
Multitude
01.2023 - Current
Salesforce Administrator
Multitude
12.2021 - 01.2023
Bachelor Of Engineering - Information Technology
Vaasa University of Applied Sciences
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